Ms Morning Dawn Break Moi-starter 3-in-1 collagen serum moisturiser primer
Dawn Break Moi-starter™ Ms Morning
Dawn Break Moi-starter™ (ALL-IN-ONE) Ms Morning
Dawn Break Moi-starter™ | Collagen Serum + Moisturiser + Primer Ms Morning
Dawn Break Moi-starter™ Ms Morning
Dawn Break Moi-starter™ | Collagen Serum + Moisturiser + Primer Ms Morning
Ms Morning Dawn Break Moi-starter 3-in-1 collagen serum moisturiser primer
Ms Morning Dawn Break Moi-starter 3-in-1 collagen serum moisturiser primer
Dawn Break Moi-starter™ | Collagen Serum + Moisturiser + Primer - Ms Morning
Dawn Break Moi-starter™ | Collagen Serum + Moisturiser + Primer Ms Morning
Ms Morning Dawn Break Moi-starter 3-in-1 collagen serum moisturiser primer
Dawn Break Moi-starter™ Ms Morning
Dawn Break Moi-starter™
Dawn Break Moi-starter™ (ALL-IN-ONE) Ms Morning
Dawn Break Moi-starter™ | Collagen Serum + Moisturiser + Primer Ms Morning
Dawn Break Moi-starter™ Ms Morning
Dawn Break Moi-starter™ | Collagen Serum + Moisturiser + Primer Ms Morning
Ms Morning Dawn Break Moi-starter 3-in-1 collagen serum moisturiser primer
Ms Morning Dawn Break Moi-starter 3-in-1 collagen serum moisturiser primer
Dawn Break Moi-starter™ | Collagen Serum + Moisturiser + Primer - Ms Morning
Dawn Break Moi-starter™ | Collagen Serum + Moisturiser + Primer Ms Morning
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Dawn Break Moi-starter™

The skincare layer before makeup.
Regular price $67.00
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A Moi-starter™ does what your serum, moisturiser and primer used to do separately. In one jar. In 60 seconds.

Powered by lightweight hydration, skin-conditioning lipids and a breathable prep texture, it helps skin feel smoother, more balanced and ready for SPF, makeup and long days ahead.

Unlike traditional moisturisers that focus solely on hydration, Dawn Break is designed to prepare skin for what comes next.

Less layering.
Less pilling.
More comfortable mornings.

Ready skin in one step.
Ms Morning Dawn Break Moi-starter 3-in-1 collagen serum moisturiser primer

Dawn Break Moi-starter™

What Is Moi-starter™

Most skincare wasn't designed to be worn under makeup.

It pills. It rolls. It competes with everything that comes next.

A Moi-starter™ does what your serum, moisturiser and primer used to do separately.

"There wasn't a word for it. So I invented one - Moi-starter™（Me Start My Day）."

  • Encapsulated Actives

    Freshly activated as you apply.

  • Multi-Layer Hydration

    Hydrates throughout the day without feeling heavy.

  • Ready-Skin Finish

    Smooths, softens and prepares skin in one step.

How To Use

1-munute morning

AS YOUR ONE-STEP MORNING PREP

Apply Dawn Break to clean skin as

your serum, moisturiser in one.

Dawn Break Moi-starter™ Ms Morning

3-minute morning

AS A HYDRATION MOISTURISER

Use Dawn Break as your daily moisturiser after serum

Ms Morning Dawn Break Moi-starter 3-in-1 collagen serum moisturiser primer

Full glam morning

AS A MAKEUP-READY BASE

Use Dawn Break before foundation or makeup to prep skin with a fresh, comfortable finish.

Dawn Break Moi-starter™ Ms Morning

Most 3-in-1 products combine everything into one formula, which can limit how each phase performs.

Dawn Break Moi-starter™ is different

Dawn Break uses Korean micro-encapsulation technology to keep a fresh serum physically separate from its moisturising base until application.

So instead of compromising between a serum and a moisturiser, you get the benefits of both in one step.

Built to sit under everything that comes after.